Santa Cruz OM/PW 2024, Natural

About Santa Cruz Guitar Company

Santa Cruz Guitar Company has built guitars in Santa Cruz, California since 1976, when Richard Hoover founded the shop to bring violin-lutherie traditions into acoustic guitar building. Each top is tap-tuned by hand in a strictly climate-controlled workshop. The shop's connection with Tony Rice — the Tony Rice Model is modeled on his pre-war Martin D-28 — anchored its reputation in bluegrass flatpicking, and the catalog has expanded over five decades into a deep custom-shop operation where most builds are individually specified rather than spec-built. …

About Carter Vintage Guitars

Carter Vintage Guitars sits at 606 8th Avenue South in Nashville, opened November 2012 by Walter and Christie Carter — each with twenty-five years in the vintage guitar business before they put their names on a shop. Walter spent a decade as Gibson's in-house historian and has authored a dozen books on vintage instruments, including "Gibson: 100 Years of an American Icon" and "Gruhn's Guide to Vintage Guitars"; Christie's focus was the high-end vintage market. The shop's reputation is built on full-disclosure transparency around condition, originality, and provenance — a standard set early and still held to. The catalog leads with vintage — pre-war Martins, original-finish Gibsons, vintage Fender — but the new-boutique acoustic side runs deep alongside it: Collings, Bourgeois, Santa Cruz, Huss & Dalton, Goodall, McPherson, Lowden, and Furch are anchor brands, with a rotating long tail of smaller US luthiers (Boucher, Pre-War Guitars Co., Beauregard, Sexauer, Tippin, Kevin Ryan, and others) passing through. Carter became part of TNAG Global in 2022 — the parent holding company that also acquired Norman's Rare Guitars in early 2026 — but day-to-day curation has stayed centered on the original Carter team. Worldwide shipping; in-person browsing on 8th Avenue South.

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